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List building prompts

Research

Outbound

List building prompts

Tested prompts, ready to

run.

A sequence is only as good as the list under it. These prompts define search criteria from your ICP, structure accounts into effort tiers, and pick the two or three contacts per account worth a personalized touch — so outreach effort lands where fit is highest.

16

prompts

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The prompts

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Lead Sourcing & List Building

Build an ICP-Matched Prospecting List from Scratch

This prompt takes your ICP criteria — industry, company size, geography, technology stack signals, and buying triggers — and produces a CRM-ready prospecting table with company names, ICP fit rationale, best entry-point titles, and one outreach angle per account. SDRs, BDRs, and AEs should use it when building a territory list from scratch or filling a prospecting gap in a specific segment.

Pre-Prospecting

Lead Sourcing & List Building

Define LinkedIn Sales Navigator Search Filters for Your ICP

This prompt produces a detailed Sales Navigator search guide for building a prospect list of [NUMBER] targets matching a specific ICP. It maps target industries, company size, geography, seniority, and job titles to the exact filter settings in Sales Navigator, including Spotlight filters, Boolean title strings, and recent activity filters. It's for SDRs, BDRs, and AEs setting up a new list-building workflow. Use it when standing up a new outbound motion or when an existing list is stale and needs a rebuild.

Pre-Prospecting

Lead Sourcing & List Building

LinkedIn Sales Navigator Filter ICP Setup

This prompt generates a recommended LinkedIn Sales Navigator filter setup tailored to your ICP, including account-level and contact-level criteria you should apply to build a clean, targeted prospecting list. It's designed for SDRs, AEs, and RevOps teams who want to reduce noise and improve list quality from the start. Use it when setting up a new territory, launching an outbound campaign, or auditing an existing search that's returning low-quality results.

Pre-Prospecting

Lead Sourcing & List Building

Build a Prioritized Outbound Target Account List

This prompt produces a prioritized outbound account list built against a defined ICP, segmented by territory and sized to a specific number of accounts. It's built for SDRs, BDRs, and AEs who need to launch a new outbound campaign and want a structured starting point rather than a raw data pull. Use it at the pre-prospecting stage before sequences are built.

Pre-Prospecting

ICP Definition & Target Account Selection

Score and Tier 20 Accounts Against Your ICP Criteria

This prompt scores a list of up to 20 accounts across five criteria — industry fit, size fit, technology signals, timing signals, and relationship warmth — and sorts them into three priority tiers with a call list for the top tier. It's for AEs, SDRs, and BDRs doing territory planning who want a systematic account prioritization rather than gut feel. Use it at the start of a quarter or when onboarding to a new territory and need to sequence your prospecting effort.

Pre-Prospecting

ICP Definition & Target Account Selection

Prioritize Target Account List by Fit Criteria

This prompt helps SDRs, BDRs, and AEs take an unranked list of accounts and sort them by fit against defined criteria. Use it during territory planning or when processing a new account list before starting a prospecting sequence. It outputs a ranked list with reasoning so you can defend prioritization decisions in a pipeline review.

Pre-Prospecting

Lead Sourcing & List Building

Rank an Account List by ICP Fit and Draft Top-10 Outreach

This prompt takes an existing account list, scores each account against your ICP, and produces personalized first-touch messages for the top 10 accounts with a unique angle per account. It is built for SDRs, BDRs, and AEs who have a list in hand but need to prioritize it before sequencing. Use it when you have an account list that has not yet been tiered or touched.

Pre-Prospecting

Weekly Planning & Personal Productivity

Weekly Action Plan From Pipeline Prioritized

This prompt builds a structured weekly action plan for AEs and inside sales reps by analyzing pipeline deals and prioritizing actions based on deal stage, close probability, size, and next steps due. It's designed for reps who want to walk into Monday knowing exactly where to focus rather than rebuilding their priority list from scratch every week. Use it during your weekly pipeline review to turn deal data into a sequenced daily schedule.

Pipeline Management

Lead Sourcing & List Building

Prospect Intelligence Keyword Architect Contact Discovery

This prompt helps SDRs, BDRs, and AEs build keyword-based search logic to identify and surface the right contacts within a target account or prospect list. It's designed to construct Boolean strings, job title filters, and seniority criteria that map to a buying committee. Use it during pre-prospecting when you need to move from an ICP definition to an actual list of reachable contacts.

Pre-Prospecting

Lead Sourcing & List Building

Build a Targeted Prospect List from ICP Criteria

This prompt helps SDRs and BDRs build high-quality prospect lists by converting ICP criteria into actionable search filters for LinkedIn and contact databases. It covers search criteria, prioritization logic, and data enrichment checklists. Use it when starting a new territory or refreshing a stale list. It pairs well with a defined ICP to keep targeting tight.

ICP Definition & Target Account Selection

Account List Prioritization ICP Scoring

This prompt takes a list of accounts or inbound leads and scores them against your ideal customer profile, surfacing which accounts to prioritize, which to deprioritize, and why. Designed for SDRs, BDRs, and AEs building or refining their target account universe. Use it at the start of a new territory, before a prospecting sprint, or when reviewing a batch of inbound leads for fit.

Pre-Prospecting

ICP Definition & Target Account Selection

Define Your Negative ICP from Lost Deals and Churned

This prompt analyzes patterns from your lost deals and churned accounts to define a Negative ICP: the firmographic characteristics and in-cycle behavioral signals that predict a bad-fit customer. It also generates three disqualification questions for every discovery call and a 'yellow card' email you can send to prospects who show red flags. Use it when your win rate is solid but retention is suffering, or when you're investing in deals that consistently go nowhere.

Pre-Prospecting

ICP Definition & Target Account Selection

Plan an ABM Campaign for Target Accounts

This prompt builds an account-based marketing campaign plan for AEs, SDRs, and Sales Managers who want to run coordinated, personalized campaigns against a defined list of target accounts. It covers account research approach, multi-channel play design, personalization guidelines, sales-marketing alignment, and account engagement measurement. Use it when moving from spray-and-pray outreach to a focused account-based approach. Fill in your target accounts by tier, the personas to reach, campaign goal, and available resources.

Pre-Prospecting

Lead Sourcing & List Building

Create an Account Prioritization Matrix

This prompt builds an account prioritization matrix by scoring a target list against ICP fit, buying signal strength, engagement history, and competitive risk — producing a ranked list with justification for the top tier. Use it when you have more accounts than you can actively work and need a defensible way to allocate time.

Pre-Prospecting

ICP Definition & Target Account Selection

Define Your Ideal Customer Profile

This prompt creates a working ICP definition based on your existing customer data — identifying the firmographic and behavioral patterns of your best customers, the exclusion criteria derived from poor-fit customers, and a tiering system for prioritizing new accounts. Use it at the start of a new territory cycle or when your targeting feels unfocused.

Pre-Prospecting

ICP Definition & Target Account Selection

Define ICP With Fastest Paths to Closed Deal

This prompt guides you through 10 questions about your best current customers and synthesizes the answers into a complete ICP document — covering firmographics, technographics, psychographics, buying triggers, anti-personas, and the three fastest paths to close. It's built for AEs and founder-led sellers who want an ICP optimized for speed-to-revenue, not just fit. Use it when you need a working ICP fast, or when you want to identify which deal type to prioritize to hit a near-term number.

Pre-Prospecting

More tasks

All sales tasks

ICP matching prompts

Score any account against your ICP before you spend a sequence on it.

Lookalike prospecting prompts

Clone your best customers into a ranked list of accounts shaped just like them.

Account research prompts

Company-level digs: funding, hiring, tech stack, and the trigger events worth acting on.

Buyer intent signal prompts

Read the signals: hiring, tech changes, content consumption, and repeat visits.

2,900+ tested prompts · Free to browse

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