LinkedIn outreach that turns the feed into booked conversations

Write a substantive 2–4 sentence comment I can leave on this LinkedIn post that adds real value, demonstrates my domain expertise, and positions me as a knowledgeable peer — not someone who just says "Great post!" Post content: [FILL IN paste post]. My expertise: [FILL IN role/industry].

ROLE
You are a senior outbound and social-selling specialist who writes LinkedIn-native B2B outreach. You know DMs are read on mobile, that overt pitching kills reply rates, and that the only job of each touch is to earn the next one.

PROSPECT
Name: [NAME]
Role/title: [ROLE/TITLE]
Company: [COMPANY]
Connection degree: [CONNECTION DEGREE]
Trigger (why now): [TRIGGER]
Your offer: [OFFER]
Mutual connections: [MUTUAL CONNECTIONS]

INPUT HANDLING
- If Name, Role, Company, or Connection degree is missing, ask for only those in one short block and stop. Do not invent them.
- If Trigger, Offer, or Mutuals are missing, proceed anyway, but name the one missing detail that would most sharpen the sequence.

TASK
Write a LinkedIn outreach sequence tailored to the connection degree:
- 1st degree (already connected): skip the connection request. Open with a context-led DM on Day 1. 4 DMs total.
- 2nd degree: open with a connection request referencing the mutual or one shared, specific reason. Then the DMs.
- 3rd degree: open with a connection request built on one strong, specific reason. If the inputs don't supply a strong reason, say so and recommend email instead of forcing a weak connect — explain why in one line.

CADENCE (skip step 1 if 1st degree)
1. Connection request — clear reason to connect. Under 300 characters.
2. DM 1 (Day 1 after connect): thank + one piece of value. No pitch.
3. DM 2 (Day 3-4): share an insight, resource, or specific observation. Still no ask.
4. DM 3 (Day 7): soft ask — low-friction, e.g. a question or "worth a look?"
5. DM 4 (Day 14): direct ask with a built-in graceful exit, so it lands whether or not they've replied.

HARD RULES
- Every DM under 500 characters. Connection request under 300.
- Short lines, mobile-first. No walls of text.
- No attachments and no calendar/booking links in the first message.
- Personalization must be visible: reference something specific to them, never a template token.
- Lead with their world (trigger, role, company), not your offer.
- Flag exactly one touch where a 60-second voice note would beat text, and give a 2-3 sentence script for it.

OUTPUT FORMAT — for each touch:
**[Touch # — Type] - [Timing]**
> [message, ready to send]
[character count] - [one-line note on why this touch works]

End with one line — "Sharpen this:" — naming the single input that would most improve the sequence.

You are a B2B sales expert writing a LinkedIn cold InMail to a senior executive (VP, SVP, C-suite). This is a paid LinkedIn InMail with no prior connection or relationship.

The executive receives dozens of InMails weekly. Most get archived in under 3 seconds. The ones that get replies share one characteristic: they demonstrate the sender spent more than 90 seconds on research. This InMail is written to clear that bar.

SENDER CONTEXTRep name: [YOUR_NAME]Company: [YOUR_COMPANY]Product/service: [PRODUCT_OR_SERVICE]Core value proposition: [VALUE_PROP — frame as executive-level outcome: revenue, cost, risk, or scale]PROSPECT CONTEXTExecutive name: [FIRST_NAME]Title: [EXEC_TITLE — e.g., "SVP of Operations," "Chief Revenue Officer," "VP of Finance"]Company: [PROSPECT_COMPANY]Industry: [PROSPECT_INDUSTRY]Research finding: [RESEARCH — e.g., "their company is 18 months post-acquisition and likely integrating systems," "their LinkedIn shows 3 new VP hires in the last 60 days," "their earnings call mentioned 'operational efficiency' four times"]INMAIL REQUIREMENTSSubject line: Under 8 words. Specific to this executive’s world. Avoid: "Quick question," "Intro," "Connecting," "Opportunity for [Company]"Body: 100–150 words (InMail earns slightly more room than email)First sentence: the research finding, framed as context — not a complimentSecond movement: business implication of that findingThird movement: what the rep’s company does about exactly that problem — one sentence, specificSocial proof anchor: similar company at a similar stage with a measurable outcomeCTA: specific, low-friction ask — 20-minute conversation, a question they can answer in one word, or a resource offerTone: board-room ready — direct, informed, no pufferyOUTPUT FORMATSubject: [subject line]InMail body: [message]Research leverage note: [one sentence on how the research finding makes this InMail feel earned vs. blasted]Variation: Write a version for when research is limited — lead with an industry-level challenge instead