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Discovery questions field manual

The next great question, before the pause gets awkward

A question bank for the live call: 50 prompts that generate what to ask — by stage, persona, framework, and pain — plus the order to ask it in. Always the next question, never the awkward pause.

Price
$19.99 one-time
Prompts
50 — complete list below
Format
PDF
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Instant download, plus a link in your receipt email
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None required — guest checkout
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Download once. Yours forever.
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All sales final — inspect the full contents and complete samples first
Get the pack — $19.99Read 4 complete sample prompts first

The pause after their answer

Twenty minutes into the call, the prospect finishes explaining their setup and looks at you. This is the moment discovery is won or lost — the follow-up question you ask next either opens the real pain or lets them retreat to small talk. Most reps reach for 'tell me more.'

Good questions are not improvised. They are built — sequenced from current state to implication to cost of inaction, calibrated to who is in the room, mapped to SPIN or MEDDIC when the deal demands it. Nobody can compose that live, question by question, call after call.

These 50 prompts are the bank. Each one generates a question set for a specific job — exposing the current-state gap, quantifying doing nothing, pressing past surface pain — so you walk in with the questions written and your attention free for the answers. The failure they prevent is the interview that never got below the surface.

Discovery rarely fails from bad answers. It fails from shallow questions.

Read 4 of the 50, in full

These are complete prompts from the pack, exactly as delivered — not excerpts. Judge the craft before you pay; the other 46 follow the same standard.

Fast, common taskSample 1 of 4

Create SPIN Selling Questions for a Discovery Call

The quickest draw in the bank: a full SPIN set from two inputs.

Read the full prompt
You are a Sales Representative. Today, your task is to create SPIN selling questions (Situation, Problem, Implication, Need-Payoff) for a sales conversation with a potential customer.
Customer information: [Details about the potential customer]
Product/service details: [Details about the product/service we are offering]
You supply

Your product and the specific buyer you're meeting.

Built into the prompt

Walks the SPIN ladder in order — situation, problem, implication, need-payoff — so each question earns the next.

What comes back

A complete four-stage question set you can print on one page.

High-value taskSample 2 of 4

Generate a 25-Question Discovery Bank by Persona

The centerpiece: a 25-question bank organized across six dimensions of the deal.

Read the full prompt
You are an expert B2B sales strategist helping a [SALES ROLE, e.g. AE or SDR] generate strong discovery questions.
CONTEXT TO FILL IN
- Offer: [OFFER]
- Buyer persona: [PERSONA]
- Sales motion / deal context: [DEAL CONTEXT, OPTIONAL]
YOUR JOB
Generate 25 strong discovery questions for selling the offer to the persona, grouped by: current state, pain, impact, urgency, buying process, success criteria, and risk. Use only the context above.
OPERATING RULES
- Separate verified facts from assumptions; never fabricate persona details.
- Flag information still needed instead of guessing.
- Keep questions open-ended and non-leading.
- Use plain, direct language. Be concise; do not pad.
TASK-SPECIFIC DELIVERABLES
- 25 questions distributed across the seven named groups.
- Each question phrased open-ended and tied to its group's intent.
- A short note on which 2-3 questions are highest-leverage for this persona.
- A flag on any group thin on context, with what to gather first.
REQUIRED OUTPUT STRUCTURE
1. Situation Snapshot
2. Strategic Read
3. Main Output (the grouped questions)
4. Quality Check
5. Next Best Actions
6. Information Still Needed
FINAL STANDARD
The output should be good enough for an experienced seller to act on immediately.
You supply

The persona, their industry, and the problem space your product lives in.

Built into the prompt

Groups questions by current state, pain, impact, urgency, process, and risk — coverage instead of a random list.

What comes back

Twenty-five open-ended questions, grouped, ordered, and ready to pull from live.

Advanced useSample 3 of 4

Write Discovery Questions That Quantify Cost of Inaction

Advanced craft: questions engineered to make doing nothing feel expensive.

Read the full prompt
You are an expert B2B sales strategist helping a seller complete this task: build discovery questions that quantify the cost of the prospect doing nothing.
CONTEXT TO FILL IN
- Product or solution: [PRODUCT OR SOLUTION]
- Buyer / stakeholders: [STAKEHOLDERS]
- Suspected pain or status quo: [CURRENT SITUATION / STATUS QUO]
- Constraints: [CALL STAGE / TIME AVAILABLE]
YOUR JOB
Using only the context above, create discovery questions that quantify the cost of the prospect doing nothing, covering wasted time, lost revenue, risk exposure, customer experience, and team productivity.
OPERATING RULES
- Make every question open-ended and tied to a measurable impact.
- Sequence questions so each one builds on the prospect's prior answer.
- Separate verified facts from assumptions; never fabricate numbers on the prospect's behalf.
- Flag information still needed instead of guessing.
- Use plain, direct language. Be concise; do not pad.
TASK-SPECIFIC DELIVERABLES
- 3-4 discovery questions for each of the five dimensions (wasted time, lost revenue, risk exposure, customer experience, team productivity).
- For each question, the quantified metric it is meant to surface.
- A short follow-up probe for each that pushes the prospect from a vague to a numeric answer.
- A one-line framing the rep can use to open the cost-of-inaction conversation.
- A flag of which questions to skip if the buyer is early-stage or guarded.
REQUIRED OUTPUT STRUCTURE
1. Situation Snapshot
2. Strategic Read
3. Main Output
4. Quality Check
5. Next Best Actions
6. Information Still Needed
FINAL STANDARD
The output should be good enough for an experienced seller to act on immediately.
You supply

Your product's value area and what staying put quietly costs your buyers.

Built into the prompt

Sequences questions across five impact dimensions so the prospect calculates the cost of inaction out loud, themselves.

What comes back

A sequenced question path from status quo to quantified pain, with transitions.

Context-heavy customizationSample 4 of 4

Map Non-Obvious Buyer Pain Before Discovery

Context-heavy: builds hypothesis questions for pain your prospect hasn't named yet.

Read the full prompt
You are an expert B2B sales strategist helping a [SALES ROLE, e.g. AE] surface non-obvious buyer pain ahead of a discovery call.
CONTEXT TO FILL IN
- Buyer persona: [PERSONA]
- Product or solution: [PRODUCT OR SOLUTION]
- What you already know about their situation: [KNOWN CONTEXT]
YOUR JOB
Uncover non-obvious pain points a persona may not mention directly in a discovery call, focusing on workflow friction, political pain, reporting pain, and cost-of-inaction pain. Use only the context above.
OPERATING RULES
- Separate verified facts from assumptions; never fabricate pain that isn't supported.
- Flag information still needed instead of guessing.
- For each pain, give a way to surface it without putting words in the buyer's mouth.
- Use plain, direct language. Be concise; do not pad.
TASK-SPECIFIC DELIVERABLES
- Likely hidden pains grouped under the four named categories.
- For each pain: a hypothesis and a discovery question that surfaces it.
- A note on which pains are most likely for this persona and why.
- A flag separating evidence-based pains from assumptions.
REQUIRED OUTPUT STRUCTURE
1. Situation Snapshot
2. Strategic Read
3. Main Output (the pain map)
4. Quality Check
5. Next Best Actions
6. Information Still Needed
FINAL STANDARD
The output should be good enough for an experienced seller to act on immediately.
You supply

Everything you know — the account, role, workflow, politics, and reporting lines around the problem.

Built into the prompt

Generates hypotheses across workflow, political, reporting, and cost dimensions, then pairs each with the question that tests it.

What comes back

A hypothesis sheet with a matching question per hidden pain, ready before the call.

Every one of the 50, by name

The complete contents index — what you see here is what downloads.

01

The banks: what to ask

5

Bulk question generators — 25-question sets, gap questions, aha questions, by persona.

  1. Build Discovery Questions to Expose the Current-State Gap
  2. Generate a 25-Question Discovery Bank by Persona
  3. Generate Discovery Questions That Create Prospect Aha
  4. Twenty-Five Question Discovery Framework Enterprise SaaS
  5. Discovery Question Generation Section Prompt
02

Below the surface

9

Implication, cost-of-inaction, future-state, and reframe questions that deepen the conversation.

  1. Write Discovery Questions That Quantify Cost of Inaction
  2. Map Non-Obvious Buyer Pain Before Discovery
  3. Turn Customer Pain Into Value Statements and Hooks
  4. Create a Vision Creation Conversation Sequence for Discovery
  5. Generate Implication Iceberg Discovery Questions
  6. Competitive Displacement Discovery Questions
  7. Challenger Sale Reframe Insight Builder
  8. Future State Visioning Enterprise Discovery Coach
  9. Root Cause Discovery Questions Enterprise Coach
03

The named frameworks

6

SPIN, MEDDIC, MEDDPICC, and BANT question sets built to spec.

  1. Build a Discovery Call Framework with Timed Sections
  2. Create SPIN Selling Questions for a Discovery Call
  3. MEDDIC Sales Approach Metrics Economic Buyer Decision Criteria Process Pain Champion
  4. Score a Live Deal Against MEDDPICC with Gap Analysis
  5. Create a BANT Qualification Framework
  6. MEDDPICC Qualification Deal Context Company Opportunity Value Stage Per Letter Know
04

The order: agendas by call

7

Sequenced question flows for first calls, second calls, and tougher rooms.

  1. Strategic named account discovery agenda
  2. Second discovery call agenda (go deeper)
  3. Competitive discovery agenda (active evaluation)
  4. Technical discovery agenda (IT / Security / Engineering buyer)
  5. Multi-stakeholder discovery agenda (buying committee)
  6. First discovery call agenda (champion-level buyer)
  7. Design a 30-Minute First Discovery Call Agenda
05

The hard rooms

8

Executive-grade questions and the pushback you should see coming.

  1. Diagnose and Respond to Any Sales Objection
  2. Build an Executive Pain Hypothesis Before a Senior Meeting
  3. Executive sponsor discovery agenda (C-suite in the room)
  4. Prepare for a C-Suite Executive Meeting
  5. Objection Anticipation Response Framework
  6. Prepare an Executive Meeting Cheat Sheet for a C-Suite Call
  7. Anticipate Objections Before a Discovery Call
  8. Prep for a First Meeting with a C-Level Executive
06

Around the call

15

Prep briefs, demo questions, confirmations, and handoffs that carry answers forward.

  1. Prepare a Complete Strategy Plan for a First Meeting
  2. Write a Post-Demo Follow-Up Email
  3. Prepare a Pre-Discovery Brief for an Upcoming Call
  4. Prepare a Pre-Call Research Brief and Agenda
  5. Enterprise Sales Prep Coach Call With Research
  6. Discovery Prep Scenario One ChatGPT Optimized
  7. Generate Strategic Demo Questions for Buyer Self-Discovery
  8. Map Stakeholder Priorities Before a Discovery Meeting
  9. Write an SDR-to-AE Handoff Document for a Booked Meeting
  10. Create a Pre-Meeting Prep Brief
  11. Write a No-Show-Reducing Meeting Confirmation Email
  12. Score Event Attendees by Buying Intent for Follow-Up
  13. Prepare a QBR That Drives Account Expansion
  14. Define an Ideal Customer Profile for a Product
  15. Create a Demo Agenda for a Specific Account

How Promptifi vets a pack

Every prompt starts in Promptifi's live library of 2,900+ scored prompts. Each is graded on three dimensions, with a frontline SDR/AE fit check on top. The 50 in this pack were selected from the topical pool with a quality floor of 70 — no filler to round out a count.

Scored dimensionUsefulness

Would a working rep reach for this on a real deal?

Protects you from prompt-shaped filler that reads well and does nothing.

Scored dimensionCraft & lift

Does the prompt encode judgment — structure, constraints, decision logic?

Protects you from one-liners you could have typed yourself.

Scored dimensionClarity

Are the inputs explicit and the output shape predictable?

Protects you from vague prompts that need ten retries to land.

From context to customer-ready, in five moves

01

Pick the prompt

Find the task in the contents index.

02

Fill the brackets

Drop in your account, persona, and context.

03

Paste into your AI tool

ChatGPT, Claude, Gemini, or Copilot.

04

Judge and edit

You stay the editor — the output is a draft.

05

Ship it

Send, log, or present. Repeat tomorrow.

Promptifi supplies the prompts. The work happens in your own AI tool — nothing you paste ever passes through Promptifi, and nothing runs on your behalf.

Is this your pack?

Use this pack when

  • You go blank on follow-up questions mid-call and improvise filler.
  • You want SPIN, MEDDIC, or BANT question sets without writing them yourself.
  • You're a new rep building your first real question repertoire.
  • You coach reps and need a shared standard for questioning.

Choose another pack when

  • This pack is the questions. If you want the full process around them — account prep, call running, and transcript synthesis — choose the B2B discovery pack instead. 50 B2B Discovery Prompts
  • If your gap is walking in already knowing the account — research depth before the first question — start with account research. 50 Account Research Prompts

Before you buy

Why pay for questions I could ask an AI to write?

A one-line request gets you a generic checklist. These 50 prompts encode questioning craft — sequencing, framing, follow-up logic — and were selected from Promptifi's 2,900+ prompt library, where every prompt is scored on Usefulness, Craft & Lift, and Clarity with an SDR/AE fit check. Everything here cleared a quality floor of 70.

What do I actually receive?

A PDF with all 50 prompts in full, arranged in the six chapters above: question banks, depth questions, framework sets, call agendas, hard rooms, and around-the-call support.

Which AI tools do the prompts work in?

Any chat AI — ChatGPT, Claude, Gemini, Copilot. You paste plain text into your own tool. Nothing about your accounts or calls passes through Promptifi.

How much do I need to customize?

[BRACKET] placeholders from a closed vocabulary mark exactly what you fill in — persona, product, industry, deal context. A minute of filling produces a question set tuned to today's call.

How does delivery work? Do I need an account?

Instant PDF download on the thank-you page, with the same link in your Stripe receipt email. No account required — the receipt email is where the download lives for good.

One-time purchase or subscription? Any updates?

One-time, $19.99. No subscription, and no future updates — the PDF you download is the complete product.

Can I get a refund?

All sales are final, stated plainly. The full chapter map and four complete sample prompts above exist so you can judge the pack before paying.

How is this different from the B2B discovery pack?

This pack is the question bank: what to ask, in what order, and why. The B2B discovery pack is the process around the call — account prep, situation-specific agendas, and transcript synthesis. Buy this one for mid-call sharpness; buy that one for everything surrounding it.

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Same discipline, smaller set — see the craft before you buy the full pack.

Every pack is a one-time purchase. Browse the full shelf on the packs index. Want the longer write-up first? See 20 AI Prompts for Discovery Calls.

Never reach for 'tell me more' again

Fifty prompts that build the right question for any moment in the call — banks, frameworks, sequences, and executive rooms — in a PDF you can raid five minutes before discovery.

$19.99 one-time50 promptsInstant PDF downloadNo account neededCurated to close deals
Get the pack — $19.99