Webinar and Event Follow-Up Sequence Automation

Trigger: Webinar ends — attendee export available from Zoom Webinar, GoTo, or ON24.

What this automates: Post-event follow-up personalization and sequence loading for all attendees.

  1. Webinar attendee data exported
  2. Attendee engagement data appended (poll responses, Q&A, duration)
  3. Claude generates personalized follow-up sequence per attendee
  4. Sequences loaded into outreach tool
  5. High-engagement attendees flagged for priority follow-up