What this automation does: After a conference or networking event, you enter your contacts into a Google Sheet (name, company, title, what you discussed, any commitment made). Claude API processes each row and generates a personalized follow-up email for every contact. All emails are output into the sheet or pushed directly to your outreach tool.
Why it matters: The window for conference follow-up is 24-48 hours — after that, the warmth from the in-person connection fades fast. Most reps follow up with 30-40% of their conference contacts because writing individual emails for 20+ people is too time-consuming. This automation makes 100% follow-up achievable in under 20 minutes.
How to set it up:
For teams: This workflow scales to team-level conference follow-up. One person manages the sheet, all reps contribute their contacts, and Claude generates personalized emails for the entire team's network simultaneously.
Estimated time saved: 15-20 minutes per follow-up email. At a 30-contact event, that's 7-10 hours of follow-up work compressed into 20 minutes of review.