Targeted Prospect Discovery Using ICP + Company Data

The scenario: Manual ICP screening is time-consuming and guesswork-heavy. The average rep spends ~70% of their time on non-selling activities.

What they do: The rep runs a four-step filter: filter companies by ICP criteria, filter contacts by role and level, layer in a trigger event for a natural reason to reach out, then run Connections to identify a warm introduction path.

The result: Precision targeting replaces guesswork. Personalization boosts conversion rates by approximately 10%.

A practical AI workflow for B2B sales — the prompts below run this play end to end, in Claude, ChatGPT, Gemini, or Copilot.

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