Library/Outreach & Messaging/Follow-Up & Multi-Touch Sequences/Write a Value-Add Follow-Up Instead of 'Checking In'
TestedOutreach & MessagingQuick Win (under 10 min)
About this prompt
This prompt writes a follow-up email that adds real value — a relevant insight, a customer outcome, or a data point — instead of asking 'just checking in on where things stand.' Use it when a prospect hasn't responded to a previous outreach and you need a new angle rather than another status request.'Just checking in' emails get ignored because they make no deposit in the relationship before making a withdrawal — this prompt builds the deposit first. Provide the [original email context], [days since last contact], and what you can genuinely add — a relevant customer story, an industry insight, a product update — and get a follow-up that leads with the new value, connects it briefly to your original outreach, and closes with a lightweight ask that's easier to respond to than a full meeting request. Use this over a standard re-engagement template when you've already tried a check-in and got no response. Tip: the specific piece of value you choose matters more than how the email is written — a genuinely relevant insight that directly addresses something the prospect mentioned creates a reason to respond; a generic industry article does not.The prompt
Write a follow-up email that adds value instead of just "checking in."
Context:
- Original email was about: [TOPIC]
- I can share: [RESOURCE, INSIGHT, OR DATA]
Rules:
- Lead with the value
- Brief r
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Variables to replace
TOPIC|RESOURCE, INSIGHT, OR DATA
How to run it
- Copy the prompt and paste it into Claude, ChatGPT, Gemini, or Copilot — it's tuned to run in any of them.
- Replace the variables — swap each bracketed token for your deal's specifics. The variables list above explains every field.
- Make it yours — run it, keep what's strong, and tighten your inputs on the next pass. The prompt improves with your context.
What good output looks like
Make it yours
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