Library/Solution Framing, Demo & Proposal/Executive & Stakeholder Presentations/Write a Market Disruption Narrative in McCarthy Style
TestedSolution Framing, Demo & ProposalSame-Day Use (under 30 min)
About this prompt
This prompt generates a market disruption narrative written in the Cormac McCarthy literary style — stark, declarative, biblical in structure — positioned for use in executive pitches, keynotes, or high-stakes sales moments. It is for AEs, founders, and sales directors who sell to visionary CEOs and executives who respond to big-picture thinking rather than feature lists. Use it when you need to reframe the market in a way that makes your product feel inevitable.Reach for this prompt when you are pitching to an executive who has heard every standard value prop in your category and you need a different register — something that lands like a worldview, not a sales deck. Fill in the bracketed context fields: the old way, the disruption, the new reality, success examples, failure examples, and where your product fits. The output follows a four-part structure: the world that was, the turn, the new landscape, and the choice. Use this over a standard exec pitch prompt when you are selling a category shift, not incremental improvement — particularly relevant for category-defining products or displacement stories. For best results, give the AI specific, concrete examples for each field rather than abstract descriptions. The style works best when the contrast between the old way and the new reality is genuinely stark.The prompt
Write a market disruption narrative in the Cormac McCarthy style.
Context:
- The old way: [HOW THINGS USED TO BE DONE]
- What changed: [THE DISRUPTION/SHIFT]
- The new reality: [HOW THINGS WORK NOW]
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Variables to replace
HOW THINGS USED TO BE DONE|THE DISRUPTION/SHIFT|HOW THINGS WORK NOW|SUCCESS EXAMPLES|FAILURE EXAMPLES|YOUR ROLE IN THIS
How to run it
- Copy the prompt and paste it into Claude, ChatGPT, Gemini, or Copilot — it's tuned to run in any of them.
- Replace the variables — swap each bracketed token for your deal's specifics. The variables list above explains every field.
- Make it yours — run it, keep what's strong, and tighten your inputs on the next pass. The prompt improves with your context.
What good output looks like
Make it yours
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