Library/Meeting Prep & Discovery/Discovery Question Design/Trap Questions Surface Competitor Weaknesses Natural Discovery
TestedMeeting Prep & DiscoveryQuick Win (under 10 min)

Trap Questions Surface Competitor Weaknesses Natural Discovery

Generate discovery questions that expose competitor gaps without naming the competitor directly.

About this prompt

This prompt builds a set of natural-sounding discovery questions designed to surface weaknesses in a competitor's solution during evaluation-stage conversations. It's built for AEs and Sales Engineers who are in active competitive deals and need to guide the prospect toward uncovering fit gaps themselves. Use it before discovery calls or technical evaluations when you know or suspect a specific competitor is in the deal.

The prompt

Generate "trap questions" that expose [COMPETITOR]'s weaknesses: Their known weaknesses: 1. [WEAKNESS 1] 2. [WEAKNESS 2] 3. [WEAKNESS 3] Create questions I can ask prospects (who are evaluating us bot
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Variables to replace

COMPETITOR | WEAKNESS 1 | WEAKNESS 2 | WEAKNESS 3

How to run it

  1. Copy the prompt and paste it into Claude, ChatGPT, Gemini, or Copilot — it's tuned to run in any of them.
  2. Replace the variables — swap each bracketed token for your deal's specifics. The variables list above explains every field.
  3. Make it yours — run it, keep what's strong, and tighten your inputs on the next pass. The prompt improves with your context.

What good output looks like

Make it yours

StageDiscovery
SeatAE, SDR
DifficultyIntermediate
Time to valueQuick Win (under 10 min)
Works withAI-Agnostic
CategoryMeeting Prep & Discovery
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