Library/Leadership, Coaching & People Management/Performance Management & PIPs/Sales Skills Assessment Rubric Five Competencies
TestedLeadership, Coaching & People ManagementQuick Win (under 10 min)

Sales Skills Assessment Rubric Five Competencies

Generate a structured assessment rubric that scores reps across five core sales competencies to guide coaching plans and performance reviews.

About this prompt

This prompt helps sales managers and directors build a calibrated skills assessment rubric that evaluates rep performance across five defined competencies. Use it when conducting performance reviews, building individual development plans, or standardizing how your team assesses sales skills. It gives you a consistent scoring framework rather than a subjective gut-check.

The prompt

Build a sales skills assessment rubric for evaluating a [FILL IN role, e.g., mid-market AE] on the following competencies: prospecting, discovery, demo delivery, objection handling, deal strategy, and
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Variables to replace

FILL IN ROLE, E.G., MID-MARKET AE

How to run it

  1. Copy the prompt and paste it into Claude, ChatGPT, Gemini, or Copilot — it's tuned to run in any of them.
  2. Replace the variables — swap each bracketed token for your deal's specifics. The variables list above explains every field.
  3. Make it yours — run it, keep what's strong, and tighten your inputs on the next pass. The prompt improves with your context.

What good output looks like

Make it yours

StageOngoing/Cross-Stage
SeatSales Manager, Sales Director
DifficultyIntermediate
Time to valueQuick Win (under 10 min)
Works withAI-Agnostic
CategoryLeadership, Coaching & People Management
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