Library/Solution Framing, Demo & Proposal/Demo & Presentation Delivery/Rewrite a Demo Talk Track in Before-and-After Story
TestedSolution Framing, Demo & ProposalQuick Win (under 10 min)
About this prompt
This prompt takes an existing demo talk track section and restructures it as a before-and-after story: a vivid current-state description, a turning-point moment with your solution, and an improved state grounded in specific metrics. It is designed for AEs and SEs who have completed discovery and want their demo narrative to feel personal to the buyer rather than generic. Use it when preparing a demo for a prospect where you have clear pain and a relevant customer metric to reference.Generic demo scripts describe what a product does. Before-and-after narratives make a buyer feel the gap between where they are and where they could be — which is what moves deals. This prompt rewrites a pasted section of your existing talk track into a three-part story structure: the painful current state (ideally in the prospect's own words from discovery), the turning point when the solution enters the picture, and the improved state anchored to a real metric. The output is capped at 200 words so it fits naturally into a demo flow without padding. Fill in [JOB TITLE] with the audience role, [PASTE SECTION OF YOUR DEMO SCRIPT] with the talk track section you want restructured, [PAIN] from your discovery notes, [GOAL] the prospect stated, and [METRIC] from a comparable customer win. This is a demo preparation prompt — run it after you have completed discovery and confirmed the pain, not before. For best results, use the prospect's exact language from discovery calls when filling in [PAIN] and [GOAL] rather than paraphrasing; the more specific the current-state description, the stronger the contrast.The prompt
Rewrite the following demo talk track using a 'Before and After' story structure that makes the value visceral for a [JOB TITLE] audience:
BEFORE: Describe the painful current state in 2-3 sentences
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Variables to replace
JOB TITLE|YOUR SOLUTION|PASTE SECTION OF YOUR DEMO SCRIPT|PAIN|GOAL|METRIC
How to run it
- Copy the prompt and paste it into Claude, ChatGPT, Gemini, or Copilot — it's tuned to run in any of them.
- Replace the variables — swap each bracketed token for your deal's specifics. The variables list above explains every field.
- Make it yours — run it, keep what's strong, and tighten your inputs on the next pass. The prompt improves with your context.
What good output looks like
Make it yours
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