Library/Channel, Partner & Indirect Sales/Partner Incentives, MDF & Programs/Review a partner MDF request before funding it
TestedChannel, Partner & Indirect SalesSame-Day Use (under 30 min)
About this prompt
This prompt helps Partner and Channel Managers rigorously evaluate a market development funds request instead of rubber-stamping it. It produces a funnel-based ROI check, a partner-fit read, accountability terms, a fund/partial/decline decision, and a measurement plan. Use it when a partner submits an MDF ask and you need to decide whether the spend is justified.Partners over-project what an MDF-funded activity will generate, and approving on optimism turns marketing dollars into a gift with no return. This prompt walks the rough funnel from activity to leads to pipeline to revenue and pressure-tests whether the math actually justifies the spend. You provide the partner and any track record in PARTNER, PAST MDF RESULTS IF ANY, the activity in THE ACTIVITY (event, campaign, content), the amount in $ ASKED, their projection in WHAT THEY CLAIM IT'LL GENERATE, and your program rules and budget in CONSTRAINTS. It returns a partner-fit check on whether MDF is even the right lever for this partner, the accountability terms to require in exchange (expected outcome, lead tracking, attribution, debrief), a clear fund-fully / fund-partially / fund-with-conditions / decline call with reasoning, a measurement plan for the next MDF-ROI review, and a portfolio reminder of what the same money could do elsewhere. Use this at the funding-decision moment, distinct from a co-marketing follow-up prompt that runs after the activity. The tip: include any past MDF results, because a partner with a track record is a far safer bet than a weak one hoping marketing fixes their numbers.The prompt
A partner submitted an MDF (market development funds) request and I need to decide whether to fund it, how much, and how I'll know if it worked. Help me evaluate it rigorously instead of rubber-stampi
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Variables to replace
PARTNER, PAST MDF RESULTS IF ANY | THE ACTIVITY — EVENT, CAMPAIGN, CONTENT | $ ASKED | WHAT THEY CLAIM IT'LL GENERATE | CONSTRAINTS
How to run it
- Copy the prompt and paste it into Claude, ChatGPT, Gemini, or Copilot — it's tuned to run in any of them.
- Replace the variables — swap each bracketed token for your deal's specifics. The variables list above explains every field.
- Make it yours — run it, keep what's strong, and tighten your inputs on the next pass. The prompt improves with your context.
What good output looks like
Make it yours
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