Library/Solution Framing, Demo & Proposal/Proposal Development/Proposal Situation Analysis In Prospect Language
TestedSolution Framing, Demo & ProposalQuick Win (under 10 min)

Proposal Situation Analysis In Prospect Language

Draft a proposal situation analysis section that reflects the prospect's own language, pain points, and business context.

About this prompt

This prompt writes the situation analysis section of a proposal by mirroring the prospect's articulated pain points, business context, and goals back to them in their own language. AEs and SEs use it to replace generic boilerplate with a section that signals the team actually listened. Use it after discovery and before building out the full solution or pricing sections of a proposal.

The prompt

Write the opening section of a proposal for [FILL IN company] that mirrors back exactly what they told us in discovery — their situation, their pain, and what success looks like to them. This section
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Variables to replace

FILL IN COMPANY | FILL IN

How to run it

  1. Copy the prompt and paste it into Claude, ChatGPT, Gemini, or Copilot — it's tuned to run in any of them.
  2. Replace the variables — swap each bracketed token for your deal's specifics. The variables list above explains every field.
  3. Make it yours — run it, keep what's strong, and tighten your inputs on the next pass. The prompt improves with your context.

What good output looks like

Make it yours

StageProposal
SeatAE, Inside Sales
DifficultyIntermediate
Time to valueQuick Win (under 10 min)
Works withAI-Agnostic
CategorySolution Framing, Demo & Proposal
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