Library/Prospecting & Pipeline Creation/Lead Sourcing & List Building/Identify High-Value Decision-Makers at Target Companies
TestedProspecting & Pipeline CreationDeep Work (30+ min)

Identify High-Value Decision-Makers at Target Companies

Find and evaluate three or more decision-makers at a target company based on your ICP from public information.

About this prompt

This prompt helps SDRs, BDRs, and AEs identify and evaluate high-value decision-makers at a specific target company by scanning the company's public-facing team and leadership pages. It produces a list of qualified contacts with role assessment, ICP fit evaluation, and outreach recommendations. Use it when building a contact list for a priority account and you need to identify who to contact first.Getting into the right account requires finding the right door — this prompt identifies which doors to knock on by scanning publicly available company information. It focuses on the company's website (About Us, Our Team, Leadership pages), identifies at least three high-value decision-makers in sales, marketing, revenue operations, or customer success roles, evaluates each against your ICP criteria, and recommends a prioritized outreach approach for each contact. Replace {company_name} with your target account and provide your ICP as context. Use this when you're prospecting into a named account and need to build a multi-threaded contact strategy from scratch. For SDRs working a large named account list, this is a repeatable research workflow. For AEs who have identified a target company but don't know their organizational structure, it provides the contact map before the first outreach. The output quality depends on how much the company publishes publicly — large enterprise companies often obscure their org structure.

The prompt

You are a B2B prospecting researcher. Identify and qualify high-value decision-makers at a target company from the information I paste. Source material: <source> [paste the company's Team / About / Le
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Variables to replace

COMPANY NAME | ICP, E.G. 50-200 EMPLOYEE CYBERSECURITY FIRMS | PRODUCT / SERVICE

How to run it

  1. Copy the prompt and paste it into Claude, ChatGPT, Gemini, or Copilot — it's tuned to run in any of them.
  2. Replace the variables — swap each bracketed token for your deal's specifics. The variables list above explains every field.
  3. Make it yours — run it, keep what's strong, and tighten your inputs on the next pass. The prompt improves with your context.

What good output looks like

Make it yours

StageProspecting
SeatSDR, BDR, AE
DifficultyAdvanced
Time to valueDeep Work (30+ min)
Works withAI-Agnostic
CategoryProspecting & Pipeline Creation
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