Library/Meeting Prep & Discovery/Discovery Call Execution/Executive sponsor discovery agenda (C-suite in the room)
TestedMeeting Prep & DiscoveryDeep Work (30+ min)

Executive sponsor discovery agenda (C-suite in the room)

C-suite discovery agenda that operates at business-outcome altitude — priority questions, forwardable POV close, and exec off-script calibration note.

About this prompt

Build a discovery agenda for a 20–30 minute call with a C-suite or VP-level economic buyer. Priority questions, forwardable POV close, and a calibration note for when the exec goes off-script.Executive discovery is a different discipline than champion discovery. This prompt operates entirely at business outcome altitude — no process questions, no feature mentions. The first question is a priority question, not a pain question, because executives move toward priorities. The POV close statement is specifically designed to be forwardable — a crisp business observation the executive will want to share with their team. The executive calibration note prepares the rep for the most common failure mode: the executive going off-script and the rep losing control of the remaining 15 minutes.

The prompt

You are an expert enterprise sales coach building a discovery agenda for an account executive who has secured time with a C-suite or VP-level economic buyer. This is rare, high-stakes time — 20 to 30 minut
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Variables to replace

  • [YOUR_NAME] — Rep name
  • [YOUR_COMPANY] — Company name
  • [PRODUCT_OR_SERVICE] — What you sell
  • [VALUE_PROP] — Business-outcome framing (revenue, cost, risk)
  • [CALL_LENGTH] — 20 / 30 minutes
  • [EXEC_NAME] — Executive name
  • [EXEC_TITLE] — CFO / CRO / COO / CEO
  • [PROSPECT_COMPANY] — Their company
  • [PROSPECT_INDUSTRY] — Industry
  • [COMPANY_SIZE] — Stage and headcount
  • [CHAMPION_STATUS] — Champion arranged / rep got direct access / unknown
  • [STRATEGIC_CONTEXT] — Recent earnings, press, strategic announcements, LinkedIn activity

How to run it

  1. Copy the prompt and paste it into Claude, ChatGPT, Gemini, or Copilot — it's tuned to run in any of them.
  2. Replace the variables — swap each bracketed token for your deal's specifics. The variables list above explains every field.
  3. Make it yours — run it, keep what's strong, and tighten your inputs on the next pass. The prompt improves with your context.

What good output looks like

Pre-call intel checklist + POV statement + credibility anchor + phased questions + forwardable close statement + executive calibration note

Make it yours

STRATEGIC_CONTEXT is the unlock. An earnings call excerpt, a press release quote, or a LinkedIn post from the executive changes every question the prompt generates.
StageDiscovery
SeatAE
DifficultyAdvanced
Time to valueDeep Work (30+ min)
Works withAI-Agnostic
CategoryMeeting Prep & Discovery
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