Library/Solution Framing, Demo & Proposal/Solution Mapping & Scope Definition/Build Multi-Format Value Propositions for Your Product
TestedSolution Framing, Demo & ProposalQuick Win (under 10 min)
About this prompt
This prompt builds a complete set of value propositions for a product — one-liner, elevator pitch, email opener, website headline, cold call opener, and exec summary intro — then adapts each for four distinct buyer personas: economic buyer, technical evaluator, end user, and champion. It is for AEs and sales managers who need their team speaking the same language across formats and personas. Use it when launching into a new segment or when reps are improvising their pitch differently in every conversation.Use this prompt when your product has a strong value story but your team tells it differently depending on who they are talking to and what format they are in. Fill in the six context bullets: what you sell, what it does, who uses it, the top three pain points it solves, the outcomes it delivers, and what differentiates you from alternatives. The output builds six format-specific versions of the core value prop, then adapts all six for each of four buyer personas. The 'So what?' and 'Why you?' test for each output ensures the language is not generic positioning. Use this over a single elevator pitch prompt when you are building a sales enablement asset that multiple reps will use across different outreach channels and stakeholder types. For best results, be specific in the 'Differentiators' field — vague differentiators produce vague output. Ask the AI to flag any value statements that feel interchangeable with a competitor's messaging.The prompt
Build value propositions for my product.
Context:
● My product: [WHAT YOU SELL]
● What it does: [FUNCTIONALITY]
● Who uses it: [END USERS]
● Problems it solves: [TOP 3 PAIN POINTS]
● Outcomes it deliv
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Variables to replace
WHAT YOU SELL|FUNCTIONALITY|END USERS|TOP 3 PAIN POINTS|RESULTS|WHY US VS ALTERNATIVES
How to run it
- Copy the prompt and paste it into Claude, ChatGPT, Gemini, or Copilot — it's tuned to run in any of them.
- Replace the variables — swap each bracketed token for your deal's specifics. The variables list above explains every field.
- Make it yours — run it, keep what's strong, and tighten your inputs on the next pass. The prompt improves with your context.
What good output looks like
Make it yours
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