Library/Solution Framing, Demo & Proposal/Business Case & ROI Development/Build an ROI Justification with Full Calculation
TestedSolution Framing, Demo & ProposalQuick Win (under 10 min)

Build an ROI Justification with Full Calculation

Calculate current costs, expected savings, payback period, and 1- and 3-year ROI using prospect-provided inputs.

About this prompt

This prompt builds a complete ROI justification for a named product and prospect covering current situation costs, expected improvements, time to value, payback period, and both one-year and three-year return calculations. Use it in late-stage deals when you need a financial model that can withstand a CFO's review.Vague ROI claims lose commercial reviews; specific financial models win them. This prompt takes your [product name], [price], [the prospect's current process costs and metrics], and [what your product will improve] to produce a structured ROI calculation: current state costs with the math shown, expected gains with the assumptions made explicit, time to value, payback period, one-year ROI, and three-year ROI. Each section flags which inputs came from the prospect versus which are estimates requiring validation. Use this over a generic ROI calculator when you're building a justification for a CFO or finance committee review where the assumptions will be scrutinized. Tip: the most powerful output from this prompt is the payback period calculation — buyers approve faster when the payback is under 12 months, so structuring the presentation around that metric rather than the three-year ROI number changes the nature of the financial conversation.

The prompt

Build an ROI justification for [PRODUCT] for [PROSPECT]: Our price: [AMOUNT] Their current situation: [WHAT THEY DO TODAY] What we'll improve: [METRICS] Calculate and present: 1. Current costs (stat
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Variables to replace

PRODUCT|PROSPECT|AMOUNT|WHAT THEY DO TODAY|METRICS

How to run it

  1. Copy the prompt and paste it into Claude, ChatGPT, Gemini, or Copilot — it's tuned to run in any of them.
  2. Replace the variables — swap each bracketed token for your deal's specifics. The variables list above explains every field.
  3. Make it yours — run it, keep what's strong, and tighten your inputs on the next pass. The prompt improves with your context.

What good output looks like

Make it yours

StageProposal
SeatAE, Sales Engineer
DifficultyIntermediate
Time to valueQuick Win (under 10 min)
Works withAI-Agnostic
CategorySolution Framing, Demo & Proposal
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