TestedLeadership, Coaching & People ManagementSame-Day Use (under 30 min)

Build a SWOT and Porter's Five Forces Analysis

Combine a 7-point SWOT with a full Porter's Five Forces analysis, cross-analysis, and an industry attractiveness score.

About this prompt

This prompt builds a combined SWOT analysis and Porter's Five Forces assessment for Sales Directors and founders who need rigorous competitive and strategic analysis. It produces seven items per SWOT category, a cross-analysis matching strengths to opportunities and identifying threat-weakness risk combinations, and a rated Porter's Five Forces analysis with an overall industry attractiveness score. Use it for strategic planning, investor presentations, or understanding the competitive environment before a major market move. Replace the placeholder with your company, product, industry, and stage.Most SWOT analyses are too shallow to drive real decisions. This prompt produces a strategically rigorous version: seven items per quadrant with evidence or honest assessment, a cross-analysis that maps SO strategies and WT risks, and a full Porter's Five Forces analysis rating supplier power, buyer power, competitive rivalry, substitution threat, and new entry threat on a 1-10 scale — culminating in an overall industry attractiveness score. The input is a clear description of your company, product, industry, and stage. Use this for strategic planning, board presentations, or pre-launch market assessment; for a SWOT specifically scoped to GTM strategy execution rather than broad competitive analysis, use the GTM-focused SWOT prompt. Note that the analytical quality depends heavily on how specific you are in the input description — vague company descriptions produce generic analysis regardless of the framework applied.

The prompt

You are a Harvard Business School strategy professor. I need a combined SWOT and Porter’s Five Forces analysis for [YOUR COMPANY/PRODUCT]. For SWOT, provide: Strengths: 7 internal advantages with evid
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Variables to replace

YOUR COMPANY/PRODUCT | DESCRIBE COMPANY, PRODUCT, INDUSTRY, STAGE

How to run it

  1. Copy the prompt and paste it into Claude, ChatGPT, Gemini, or Copilot — it's tuned to run in any of them.
  2. Replace the variables — swap each bracketed token for your deal's specifics. The variables list above explains every field.
  3. Make it yours — run it, keep what's strong, and tighten your inputs on the next pass. The prompt improves with your context.

What good output looks like

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StagePre-Prospecting
SeatSales Director, Founder-Led Seller
DifficultyAdvanced
Time to valueSame-Day Use (under 30 min)
Works withAI-Agnostic
CategoryLeadership, Coaching & People Management
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