Library/Negotiation, Procurement & Closing/Win/Loss Documentation & Debrief/Build a Dynamic Discovery Question Tree by Sales Stage
TestedNegotiation, Procurement & ClosingSame-Day Use (under 30 min)

Build a Dynamic Discovery Question Tree by Sales Stage

Generate a branching discovery question system with MEDDIC mapping, follow-up paths, and per-stakeholder question sets.

About this prompt

This prompt builds a structured, branching discovery question tree organized across ten stages — from situation framing through next-step control — with each question mapped to a MEDDIC element, annotated with strong and weak answer patterns, and accompanied by branching follow-up questions for each response type. AEs and sales coaches use it to prepare for discovery calls where shallow questioning would leave deal-critical gaps. Use it when you are entering discovery on a complex deal and need a question architecture that adapts to what the buyer says rather than a flat list you read through in order.A flat list of discovery questions is a crutch — the best reps follow the conversation rather than the list. This prompt builds a guided question tree with explicit branches for strong and weak answers, so you can adapt in real time without losing the thread. Fill in [COMPANY], [PERSONA], and [INDUSTRY] to ground the questions in context, and be specific in [SOLUTION] and [PAIN OR TRIGGER] so the questions connect your value to the buyer's actual situation rather than generic business pain. Describe [KNOWN TOOLS, PROCESS, PEOPLE, GAPS] in the current environment field to avoid asking questions the buyer expects you to already know the answer to. Set [GOAL] and [STAGE] accurately — the question tree differs significantly between an early first-call discovery and a late-stage technical validation conversation. This prompt produces a system for AEs running complex discovery, not a quick set of openers for an SDR qualification call — for lighter qualification scripts, a call framework or objection-handling prompt is a better fit. Use the 'Questions to Avoid' section before your call and the 'Best 5 if You Only Have 20 Minutes' section to triage when the meeting runs short.

The prompt

You are a world-class enterprise discovery coach trained in MEDDIC, Challenger, Command of the Message, and value-based selling. Your job is to create a discovery system that uncovers business pain,
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Variables to replace

COMPANY | PERSONA | INDUSTRY | SOLUTION | PAIN OR TRIGGER | KNOWN TOOLS, PROCESS, PEOPLE, GAPS | GOAL | STAGE

How to run it

  1. Copy the prompt and paste it into Claude, ChatGPT, Gemini, or Copilot — it's tuned to run in any of them.
  2. Replace the variables — swap each bracketed token for your deal's specifics. The variables list above explains every field.
  3. Make it yours — run it, keep what's strong, and tighten your inputs on the next pass. The prompt improves with your context.

What good output looks like

Make it yours

StageClosing
SeatAE,Sales Manager,Sales Director
DifficultyIntermediate
Time to valueSame-Day Use (under 30 min)
Works withAI-Agnostic
CategoryNegotiation, Procurement & Closing
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