Library/Prospecting & Pipeline Creation/LinkedIn & Social Outreach/Build a Comment-to-Conversation LinkedIn Social Selling
TestedProspecting & Pipeline CreationQuick Win (under 10 min)

Build a Comment-to-Conversation LinkedIn Social Selling

Generate comment, DM, and transition scripts for five LinkedIn scenarios that move from value-adding engagement to a

About this prompt

This prompt produces a three-part script for each of five LinkedIn scenarios — prospect posts a challenge, shares a success, shares thought-leader content, asks for recommendations, or comments on a shared connection's post — covering a value-adding comment, a follow-up DM sent 24–48 hours after engagement, and a natural transition into a business discussion. It's for AEs, SDRs, and BDRs using LinkedIn as a prospecting channel. Use it when building a social selling motion for a new ICP or when your cold DM response rates have plateaued.Social selling on LinkedIn fails when reps pitch in comments or send DMs that are indistinguishable from cold outreach. This prompt builds a structured comment-to-conversation system that separates the visibility phase (comments) from the conversation phase (DMs) and the qualification phase (transition to business). For each of five common ICP scenarios, the output includes: a comment that adds genuine insight and positions you as a peer, not a vendor; a DM timed 24–48 hours after the prospect engages with your comment; and a conversation bridge that moves naturally from the shared topic to the business discussion. All five scenarios are preset in the prompt — no variables required beyond your own context as you customize the outputs. Use this to build a repeatable playbook for a specific ICP segment, not as a one-off drafting tool. The outputs work best when the comments are genuinely specific to the post — the AI can draft the template, but the best results come from personalizing the comment language to what the prospect actually said.

The prompt

Build a 'comment-to-conversation' social selling system for LinkedIn. I want to turn thoughtful comments into sales conversations without direct pitching. For each of the following scenarios, write:
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Variables to replace

How to run it

  1. Copy the prompt and paste it into Claude, ChatGPT, Gemini, or Copilot — it's tuned to run in any of them.
  2. Replace the variables — swap each bracketed token for your deal's specifics. The variables list above explains every field.
  3. Make it yours — run it, keep what's strong, and tighten your inputs on the next pass. The prompt improves with your context.

What good output looks like

Make it yours

StageProspecting
SeatAE, SDR, BDR
DifficultyIntermediate
Time to valueQuick Win (under 10 min)
Works withAI-Agnostic
CategoryProspecting & Pipeline Creation
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