Library/Outreach & Messaging/Thought Leadership & Social Content/Build a 30-Day Social Selling Plan with DM Conversion
TestedOutreach & MessagingSame-Day Use (under 30 min)

Build a 30-Day Social Selling Plan with DM Conversion

Generate a week-by-week social selling plan with post ideas, engagement strategy, DM transition tactics, and pipeline

About this prompt

This prompt builds a detailed 30-day social selling plan for a rep, team, or company targeting a defined industry, ICP, and buyer persona set. It covers post architecture, engagement and comment strategy, DM-to-meeting conversion, and how social activity should integrate with email and call prospecting. Use it when launching or rebuilding a social selling motion, not for one-off post ideas.Social selling produces inconsistent results for most reps because the activity isn't connected to a prospecting strategy. This prompt generates a structured 30-day plan that integrates LinkedIn activity with outbound sequences and cold calls rather than treating it as a separate channel. You provide [rep/team/company], [industry], [ICP], and [buyer personas], and the prompt returns a weekly content architecture with post buckets (POV, insight, customer lesson, myth-busting, risk/opportunity, comparison, personal story, event recap), audience intent by persona, messaging themes by funnel stage, engagement and comment strategy, a DM transition framework, and weekly post ideas with objectives, target audience, pain addressed, proof to include, and CTA. It also flags common social selling mistakes, a framework for converting post engagement into sales conversations, how to measure social influence on pipeline, and a recommended cadence across posting, commenting, DMing, and outbound. Use this when building a social selling motion from scratch or fixing one that generates engagement but no pipeline. For best results, specify [industry] and [ICP] narrowly — a generic B2B audience produces generic post ideas.

The prompt

Act as a senior B2B social selling strategist, demand creation advisor, and executive brand builder. Create a detailed 30-day social selling plan for [rep/team/company] targeting [industry], [ICP], an
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Variables to replace

REP/TEAM/COMPANY|INDUSTRY|ICP|BUYER PERSONAS

How to run it

  1. Copy the prompt and paste it into Claude, ChatGPT, Gemini, or Copilot — it's tuned to run in any of them.
  2. Replace the variables — swap each bracketed token for your deal's specifics. The variables list above explains every field.
  3. Make it yours — run it, keep what's strong, and tighten your inputs on the next pass. The prompt improves with your context.

What good output looks like

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StageProspecting
SeatAE,SDR,BDR
DifficultyAdvanced
Time to valueSame-Day Use (under 30 min)
Works withAI-Agnostic
CategoryOutreach & Messaging
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