Library/Leadership, Coaching & People Management/Performance Management & PIPs/Build a 12-Week Rep Performance Improvement Plan with
TestedLeadership, Coaching & People ManagementQuick Win (under 10 min)

Build a 12-Week Rep Performance Improvement Plan with

Generate a structured 12-week PIP with weekly priorities, activity targets, skill-building exercises, and manager

About this prompt

This prompt produces a detailed 12-week performance improvement plan for a rep or team focused on a specific goal, with weekly focus areas, activity expectations, skill-building exercises, coaching themes, metrics to track, and guidance for how managers should inspect progress. It's designed for Sales Managers and Sales Directors who need a structured, documented development framework — not a generic improvement checklist. Use it when a rep is underperforming on a measurable metric or ahead of a formal review process.A performance improvement plan that doesn't specify what the manager will observe and measure each week is difficult to execute consistently. This prompt builds a detailed 12-week plan for [rep/team] focused on [goal], with weekly focus areas, activity targets, practice exercises, likely blockers, and explicit inspection points for managers — structured so it can be used as a shared working document between the rep and their manager. Customize [rep/team] with the rep's current role and tenure, and [goal] with a specific, measurable outcome: 'increase qualified meetings booked from 4 to 8 per week over 12 weeks' will produce a more useful plan than 'improve prospecting.' The output includes coaching themes and skill-building priorities week by week, making it a resource for 1:1 preparation rather than a one-time planning exercise. Use this detailed weekly plan when you need a structured, time-phased improvement program; for a broader development plan focused on a single skill — better discovery, stronger objection handling — the coaching plan prompt (b13-0006) is lighter and faster to execute. For best results, include the rep's current performance data, any call review observations, and which week of the quarter you're starting so the plan's timeline aligns to your review cycle.

The prompt

Act as a B2B sales coach and frontline development advisor. Create a 12-week performance improvement plan for [rep/team] focused on [goal]. Include: - weekly focus areas - skill-building priorities -
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Variables to replace

REP/TEAM|GOAL

How to run it

  1. Copy the prompt and paste it into Claude, ChatGPT, Gemini, or Copilot — it's tuned to run in any of them.
  2. Replace the variables — swap each bracketed token for your deal's specifics. The variables list above explains every field.
  3. Make it yours — run it, keep what's strong, and tighten your inputs on the next pass. The prompt improves with your context.

What good output looks like

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StageOngoing/Cross-Stage
SeatSales Manager,Sales Director
DifficultyAdvanced
Time to valueQuick Win (under 10 min)
Works withAI-Agnostic
CategoryLeadership, Coaching & People Management
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