Library/Leadership, Coaching & People Management/1:1s & Rep Development/Build a 12-Week Rep Development Plan Focused on a Specific
TestedLeadership, Coaching & People ManagementQuick Win (under 10 min)

Build a 12-Week Rep Development Plan Focused on a Specific

Generate a week-by-week sales development plan with coaching checkpoints, leading indicators, and a keep/stop/change

About this prompt

This prompt produces a structured 12-week development plan for a rep or team focused on a named improvement goal — not a generic professional development template. It's built for sales managers and directors running 1:1s or managing a team through a performance improvement process. Use it when a rep is underperforming in a specific area, when you're building out a coaching track, or when a new team needs structured development alongside ramp.Vague coaching feedback produces vague improvement. This prompt builds a week-by-week development plan for [rep/team] focused on [goal] — whether that's pipeline discipline, discovery depth, objection handling, or account selection — with a primary focus, key actions, training or practice component, manager coaching checkpoint, leading indicators, and success criteria for each week. It covers mindset and prioritization, pipeline discipline, account selection, prospecting execution, messaging quality, call execution, discovery depth, objection handling, follow-up quality, opportunity management, and time allocation. It also identifies the top five habits the rep or team must build, common failure points in that development area, how to measure whether performance is genuinely improving, and a keep/stop/change recommendation for after the 12 weeks. Use this for structured rep development or a performance improvement process — it's appropriate for managers running 1:1s, not for self-directed rep learning. For best results, name a specific [goal] (e.g., 'improve multi-threading on enterprise accounts' or 'reduce no-show rate on booked meetings') rather than a broad outcome like 'improve performance.'

The prompt

Act as a senior B2B sales performance coach, manager advisor, and execution strategist. Create a 12-week development plan for [rep/team] focused on improving [goal]. The plan should address: - mindse
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Variables to replace

REP/TEAM|GOAL

How to run it

  1. Copy the prompt and paste it into Claude, ChatGPT, Gemini, or Copilot — it's tuned to run in any of them.
  2. Replace the variables — swap each bracketed token for your deal's specifics. The variables list above explains every field.
  3. Make it yours — run it, keep what's strong, and tighten your inputs on the next pass. The prompt improves with your context.

What good output looks like

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StageOngoing/Cross-Stage
SeatSales Manager,Sales Director,AE
DifficultyAdvanced
Time to valueQuick Win (under 10 min)
Works withAI-Agnostic
CategoryLeadership, Coaching & People Management
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